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To Pay or Not to Pay?

That’s one of many questions you’ll probably have when you’re ready to start live streaming. If you’re new to this, you might not know which service is right for your organization. There are a ton of streaming platforms and providers to choose from, and the plethora of options can be overwhelming. 

If you’re wondering whether you should pay for streaming, remember: You generally get what you pay for. Here are five reasons why you should strongly consider going with a paid live streaming service:

 
1. Professional Quality 

People tuning in to your organization’s broadcasts expect you to deliver a first-rate viewing experience. If you use a free social platform like YouTube or Facebook Live, you won’t have as much control over this as you will if you go with a paid streaming service. 

Free platforms monetize your content for their own gain, and often interrupt broadcasts with distracting ads that may compete with your organization’s message. With a paid service like BoxCast, you regulate what goes out to your audience — with less congestion, better picture quality, and greater security.

 

2. Reliable Service

Speaking of security, you need a streaming provider you can count on. Because some businesses, schools, and municipalities block popular social sites like YouTube and Facebook, it’s not always possible to reach your audience using those platforms. 


A professional-grade service can give you the ability to send your broadcasts to multiple destinations at once (like your organization’s website, social media profiles, smart TV channels, and more), so you can connect with viewers wherever they’re watching. Even if there are a ton of people watching your live stream, your video quality won’t suffer if you use a provider like BoxCast with a super-dependable content distribution network (CDN). Plus, you won’t have to worry about annoying buffering or that your stream might get shut down due to suspected use of unlicensed content.

 

3. Next-Level Live Streams

Sometimes, more is more. As in, more features that let you customize your broadcasts to increase viewership, engagement, and monetization. You get a lot more with a paid, subscription-based streaming service like BoxCast than you do with free ones. 

For starters, you can brand your broadcasts with Graphic Overlays, or increase accessibility by adding captions so your viewers can easily follow along at home. You can also earn money from your live streams by collecting donations or setting a ticket price for folks who want to watch your events remotely. 

 

4. Live Support

Another major factor to think about is technical support. Free streaming platforms usually don’t offer much if you need immediate assistance. On the other hand, a professional-level service is far more likely to provide the support you need when you need it.

At BoxCast, we offer live support seven days a week. Whether you need specialized help fixing a problem or basic guidance, our expert streaming coaches are readily available by phone, email, or chat.

 

5. BoxCast Makes It Easy

With BoxCast, you don’t have to be an experienced broadcaster to produce professional-looking streams. We work with broadcasters of all levels, and are here to help you achieve your streaming goals — however big or small they may be.

But don’t just take our word for it. To see what separates a pro-grade live streaming service from free platforms, try any of our plans free for 14 days — no credit card or commitment required. 

Happy streaming!