Blog Posts

This post talks about how to use emoji effectively as a means to communicate with your organization's audiences. It's part of our series on How to Start Live Streaming.

What began as a fun addition to person-to-person communication, emoji have now entered the mainstream. More and more organizations are using emoji in a professional communication setting.

Will it last? Is it a fad? Who knows 🤔.

You think emoji aren't professional enough for your organization? No problem. Don't use them 🙅‍♂️.

Side Note: As a marketer, I myself, was a little late to the game. I was dubious at first, but I ultimately came to value the upsides.

Organizations can use emojis to:

1️⃣ To become more approachable and fun

2️⃣ To seem relevant to younger audiences

3️⃣ To create text fields that stand out

This post talks about five steps you can take to reach more people with your live stream. It's part of our series on how to start live streaming.

For any organization looking to grow and expand its reach through live streaming, increasing viewership is paramount. Some people may expect viewers to flock to them just by streaming their content and walking away, but unfortunately there’s no overnight success to virality. You have to make people aware of your live streams, and you have to let them know where to access it.

In this blog post, I share five tips that can help you combat low viewership. Keep in mind that it's a process, and it does take some time to see results. However, I promise that if you put all five to use, you’ll see your numbers increase.

This post talks about aspect ratio of your video and explains why there are black bars on the sides of some videos. It's part of our series on HD live streaming.

Every so often, customers approach us asking why their live streams have black bars on either side of their videos.This common problem has to do with what’s called aspect ratio, or the proportional relationship between the width and height of an image. 

Buzzing or audio noise on a live stream can come from a lot of things — like cables, an audio mixer, or directly from the source audio, such as a microphone. Here's how you identify and troubleshoot the issue.

This is the November 2018 update for the BoxCast Platform. The update includes the following:

This post explores the wider range of options for adding captions to your live stream. It's part of our series on BoxCast Features.

Captioning your video content is an important step in making your video content more accessible to everyone. It also may be important to meet compliance standards for your organization.

More than 30 million Americans live with a form of hearing loss. Millions of others are illiterate, learning to read, or use English as a second language. It's more likely than not, that some of these people are your viewers.

In this post, we'll address your options for adding captions to your live stream. Then we'll talk about how we do it at BoxCast.