The Best 4K Cameras for Live Streaming

May 31, 2018

This post covers what we think are the best 4K camera options for live video streaming. There are plenty of 4K camera options out there, but we spec'd out options that are between $1,000-$6,000, to give you the best mix of quality and affordability. It's part of our series on live streaming equipment.

If you’re just getting started with 4K streaming, there are a few things to keep in mind when seeking a 4K camera. One is that in order for a camera to live stream in 4K, it has to be able to output a 4K signal (typically over SDI or HDMI). The recommended cameras below can output a 4K signal over HDMI, SDI, or both. 

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How to Stream Government  Meetings to Facebook Live, YouTube Live, and Twitter

May 29, 2018

This post addresses streaming public meetings to multiple destinations including Facebook Live, YouTube Live, and Periscope (Twitter). It's part of our series on local government live streaming.

Streaming council meetings on your website is a great start to public meeting transparency. However, as more and more platforms like Facebook, YouTube, and Twitter announce the ability to stream live video, you may be wondering how to take advantage. The good news is you don’t have to create separate streams for those locations. Instead, you can use an easy technique called simulcasting.

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Your Ultimate Live Video Streaming Glossary: The Words You Need to Know

May 23, 2018

This post defines some of the key words and acronyms that you hear when you talk about live streaming. It's part of our series on how to start live streaming.

Now that you’ve started to stream, you may have run into a few words or terms that you’re unfamiliar with.

Having a solid grasp on industry vocabulary will help you navigate the technology available to you, troubleshoot potential issues and improve the overall quality of your streams.

Below you’ll find definitions of some of the most frequently used and important streaming terms.

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How to Add Sponsors and Ads to Your Sports Live Stream

May 23, 2018

This post covers how to make money from a sports live stream with sponsorships using the Graphic Overlays feature from BoxCast. It's part of our series on sports live streaming.

Many organizations use their live streams to make money. There are a variety of options for monetization.

1. You can use ticketing to charge your viewers to watch.

2. You can use Graphic Overlays to display ads overtop or during breaks in your broadcast.

In this article, we will address the second method. We aren't going to be talking about how to go about finding sponsors for your stream (if that's what you're looking for, this post might be helpful), but rather how to go about adding them to your broadcast.

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How Local Governments Can Build a Strong Social Media Presence

May 10, 2018

This post talks addresses how local governments can build a strong social media presence to better engage with residents. It's part of our series on local government live streaming.

Social media, when used correctly, is an incredibly effective communication tool.

Still, many municipalities that run social media accounts struggle to understand what to do with them. A social presence is important, but it’s tough to build an engaging audience.

Below are five best practices that will help your city build a stronger social media presence.

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How to Stream to Periscope (and Twitter)

May 10, 2018

This post looks at how to stream to Periscope. It covers the steps for streaming directly to the platform and how to stream to other locations like Facebook Live and YouTube Live. It’s part of our series on BoxCast Integrations.

These days, it’s hard to keep track of all of the many streaming platforms out there. It seems like every social media company is diving headfirst into the world of streaming.

Periscope, one of the pioneers in the world of online streaming, is the platform of choice for Twitter. Over the years, Periscope has become more natively integrated with Twitter. It is now essentially thought of as “Twitter Live,” even though it still maintains its own platform separate from the Twitter-sphere.

All that said, many organizations have active Twitter accounts and can benefit from streaming their live video to that platform.

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How to Embed a Live Stream on Your Website

May 03, 2018

This post looks at how to embed a live stream as a video player on your website. It also talks about what to look for in an embedded live video player. It’s part of our series on BoxCast Features.

If you are streaming through a social platform (Facebook Live, Periscope, YouTube Live, etc) you might find the process of embedding the stream on your website to be clunky. Most of those platforms make embedding difficult because they would rather keep your viewers on their platforms.

The main exception to that is YouTube. YouTube makes embedding easier, but their player will link to other third party videos on your website and ads so that they can monetize your video.

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Should I Stream My City Council Meetings on Facebook Live?

May 01, 2018

This post talks about the pros and cons of streaming your public meetings to Facebook Live. It's part of our series on local government live streaming.

In April of 2016, Facebook entered the live streaming world and brought new levels of attention to the online engagement platform that had been growing for years. Within a matter of months, they quickly discovered that users spend 3x more time watching live video than any other form of content. Live streaming is powerful.

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