[Video]: Wirecast Integration with BoxCast

July 17, 2015

Want to add other camera angles or incorporate overlay graphics into your stream?  

Your BoxCaster integrates beautifully with any production tool, without the hassle of installing drivers or complex configurations. Here's the trick - use the BoxCaster like a second monitor or projector. 

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5 Ways to Attract Fans to Your Games

July 16, 2015

Every year, fans across the country get swept up in Major League Baseball’s Home Run Derby or the NBA’s Slam Dunk Contest.

Modern sports marketing seems to be all about “the fan experience.” Though we don't like to acknowledge the truth in it, that expression suggests that the game itself isn’t enough of a draw anymore.

And for many fans, it isn’t.

To draw a broader audience and extend the shelf life of your events – whether it’s a conference tournament, rec league all-star game or even a league championship – you may want to consider creating fan-friendly attractions.

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6 Ways to Attract Sports Fans With What You Already Have

July 09, 2015

Everybody loves a winner.

It’s how the New York Yankees became THE franchise. How the Dallas Cowboys evolved into “America’s Team.”

And how the USA’s 5-2 victory over Japan to win the Women’s World Cup Final drew the more than 25 million viewers (the largest American TV audience in history for any soccer match — men’s or women’s.)

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3 Ways to Grow Your Team’s Fan Base

June 25, 2015

We all know there are few things more enjoyable than being in the stands of a great game. Emotions run high and the strangers who fill the arena seem suddenly to be best friends, brought together by the love for your team.

However, generating this enthusiasm for your team doesn’t happen automatically.

Here are three things you can do to build your fan base and foster a community that people are excited to be a part of.

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Five Ways to Ensure Fans Find Your Sports Stream

June 11, 2015

We’re all seeing it happen - streaming is taking off. Whether it’s people bingeing on Netflix or listening to their favorite tunes on Spotify, this popular technology gives us what we want when we want it.

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What to Remember Next Time You Buy New Team Uniforms

May 28, 2015

As the academic year comes to a close, athletic directors and coaches alike can rejoice -  the season has arrived to shop for new uniforms.

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3 Reasons Helicopter Parents Could Be Your Next Best Friend

May 14, 2015

Many coaches have had to deal with with hyper-involved parents in their careers.  You know the type. They would be sitting next to you on the bench if they could.

These sports-crazed, self-appointed, wanna-be assistant coaches have been around forever -- they become super-involved in their child's success and can't believe their child isn't perfect or going to go in the first round of the draft.  

How do you manage this type of parent and what does it mean for your program?

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