How to Uncover Your Church’s Voice (Part 1)

September 12, 2017

“We need to discover our voice as a church.”

I’ve heard many pastors say some variation of the sentence above, and I am always happy when they reach this conclusion.

When it comes to churches — or any organization for that matter — it is hard to read our own label when we are inside of our own bottles. That’s why it is fundamental to uncover your voice.

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How to Discover the Big Picture in Church Communication

August 07, 2017

We’ve all heard it before: “Look at the big picture.” It didn’t occur to me until recently that the key word here is “picture.”

Focusing on the big picture, or taking a step back, is not a problem. The problem is knowing what the picture is. What are we even looking at in the first place?

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Why is Church Extra Important for Elderly Members?

March 14, 2017

Did you know that more than 50% of Americans still attend a religious service at least once a month? In addition to helping people connect with God, church provides a wonderful way to engage with other members of the community and meet new friends.

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8 Easy Ways to Survey Your Congregation

March 08, 2017

If you often spend your time counseling people and offering advice, you might have a wonderful pulse on what certain members of your congregation are thinking.

But chances are, you’re hearing from only the most vocal and engaged minority who may not be representative of the entire membership. And relying upon a few to gauge what your entire membership is thinking can lead to mistaken conclusions.

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Why Are Church Choirs On the Decline?

February 10, 2017

Church choirs are on the decline, according to the most recent study on the matter.

\A 2014 National Congregations Study found that fewer white Protestant churches of all denominations have choirs, though they continued to be prevalent in black Protestant congregations and Catholic churches.

Only 40% of conservative white evangelicals said there is a choir at service, down from 63% 14 years ago. For moderate or liberal Protestant congregations, the decline was from 78% in 1998 to 50% in 2012.

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How to Write a Church Newsletter People Will Read

December 07, 2016

Ah, the art of the church e-newsletter...

Though email can be a wonderful way to communicate important information to your church body, many people struggle to understand what to include in the body of their message and how to use the platform to their advantage.

This is a two-part blog-series. Last week, I discussed the logistics and best practices for creating an effective email newsletter program. This week's post focuses on how to create a newsletter that your church body will want to read....and keep reading.

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6 Easy Ways Your Church Can Create Meaningful Newsletters

December 01, 2016

With all the attention paid to social media, it can be easy to overlook another great communication tool a church can use — the email newsletter.

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Is There Such a Thing as a "Typical" Sermon?

June 23, 2016

It’s said that a good sermon can’t be too long and a bad sermon can’t be short enough.

The sermon is one of the most important parts of the service. Done well, it can elevate a weekly routine into something memorable and life-changing. Done poorly, it is quickly forgotten.

As you’ll see in the 2012 National Congregations Study, there’s no “best” or “right” way to conduct a sermon. Below are some interesting facts on how they can be influenced by region, congregation size, and other factors.

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How Your Church Should Use Instagram

June 15, 2016

It’s impossible to ignore the increasing presence of churches on social media. Most churches now have Facebook pages and Twitter accounts, as they've realized that they can use these platforms to further connect and communicate with their community.

As churches seek to connect with their younger members, many have started to consider two additional forms of social media: Snapchat and Instagram.

Last week, we explained why your church should be on Snapchat. This post explains why your church needs an Instagram account and suggests ways you can use it.

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How to Use Technology to Spread God's Word

March 29, 2016

I had the privilege of spending a number of my formative years studying the Scriptures at the Moody Bible Institute. There, I developed a deep affection for the Word of God.

Heading east of campus toward LaSalle Boulevard, I would regularly pass the Institute’s grand stone archway to read the sole verse etched on the wall:

Study to show thyself approved unto God, a workman that needeth not to be ashamed, rightly dividing the word of truth.”

(2 Timothy 2:15 KJV)

This was why I came to Bible College.

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