How to Reach Your Entire Congregation When You Need to

July 19, 2016

There are times when you want to deliver a message to your congregation, but you can’t wait until your weekend service.

Natural disasters and other unexpected events in the community present instances when you might not want to wait to communicate with those who need to hear from you now.

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How to Bridge the Technology Gap in Live Video Streaming

July 13, 2016

If you are live video streaming your content, you’ve already shown that reaching your community is important to you. Still, you aren’t reaching everyone you can.

There are members of your church who can’t attend services and aren’t taking advantage of live streaming. In many cases, this is because they simply do not know how.

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Is There Such a Thing as a "Typical" Sermon?

June 23, 2016

It’s said that a good sermon can’t be too long and a bad sermon can’t be short enough.

The sermon is one of the most important parts of the service. Done well, it can elevate a weekly routine into something memorable and life-changing. Done poorly, it is quickly forgotten.

As you’ll see in the 2012 National Congregations Study, there’s no “best” or “right” way to conduct a sermon. Below are some interesting facts on how they can be influenced by region, congregation size, and other factors.

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How Your Church Should Use Instagram

June 15, 2016

It’s impossible to ignore the increasing presence of churches on social media. Most churches now have Facebook pages and Twitter accounts, as they've realized that they can use these platforms to further connect and communicate with their community.

As churches seek to connect with their younger members, many have started to consider two additional forms of social media: Snapchat and Instagram.

Last week, we explained why your church should be on Snapchat. This post explains why your church needs an Instagram account and suggests ways you can use it.

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How to Live Video Stream Amazing Outdoor Events

June 02, 2016

You’ve got indoor live video streaming down. You’ve mastered the sound, established where to put the cameras for the best shots, and determined when to switch angles for the best effect.

But can you take it outdoors?

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5 Ways You Can Improve the Performance of Your Volunteers

May 25, 2016

You have a problem. A volunteer is consistently performing below expectations.

Maybe he shows up late or makes it a habit to cancel at the last minute. Maybe, despite tutorials and advice, she just isn’t doing the job as well as it needs to be done. What should you do?

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How to Keep Strong Ties With Your Church Community This Summer

May 19, 2016

Summer is the season when the grass comes up and church attendance goes down.

Many congregations experience declining attendance during the summer for various reasons: people go on vacation, there are more family activities to compete with, there’s yard work to be done.

While your church should do everything in its power to encourage people to attend services this summer, some decline is inevitable. However, this can be a good opportunity to make the most of live video streaming.

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How to Get the Most Out of Your Worship Service on Your Live Stream

May 12, 2016

Take a moment to imagine a Sunday at your church. It probably consists of fellowship, congregational prayer, worship through song, Scripture reading, and the preaching of the Word.

Though worship is one of these main components, it often gets the short stick when it comes to your live video stream.

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5 Guiding Principles for a Powerful Church Website

May 08, 2016

The debate over whether churches need websites is over.

Despite a few holdouts, the consensus is that churches, particularly those that hope to thrive, need a presence online.

No one sets out to build a bad website, but some organizations don’t put enough strategic thought into it and throw up a confusing mix of art, information and graphics, making it difficult to navigate and hard to interact with.

While companies like Squarespace, WordPress, or FaithConnector have taken a lot of the guesswork out of designing a site, there are some key principles to keep in mind:

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An Amazing Thing Can Happen When You Know Your Online Audience

May 05, 2016

Take a moment to consider who you could reach with a live video stream.

The people tuning in online likely include a mix of the housebound, travelers, members who’ve moved away and can no longer attend, people temporarily under the weather and those who’ve never been to your church but who found it online and want to learn more.

It’s an eclectic group, one that changes in size and membership with each broadcast. But it remains unseen. The live stream viewers are unaware of who else is watching. And, despite the presence of cameras, it can be easy for your congregation to forget there is an audience other than the one sitting in front of them - those in attendance simply do not think about those watching remotely. 

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