How to Write a Church Newsletter People Will Read

September 26, 2017

This post talks about creating a meaningful newsletter to engage members of your church. It's part two of our post on church newsletters. It's the part of our series on church engagement.

Ah, the art of the church e-newsletter...

Though email can be a wonderful way to communicate important information to your church body, many people struggle to understand what to include in the body of their message and how to use the platform to their advantage.

This is a two-part blog-series. Last week, I discussed the logistics and best practices for creating an effective email newsletter program. This week's post focuses on how to create a newsletter that your church body will want to read....and keep reading.

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6 Easy Ways Your Church Can Create Meaningful Newsletters

September 13, 2017

This post talks about creating a meaningful newsletter to engage members of your church. It's the part of our series on church engagement.

With all the attention paid to social media, it can be easy to overlook another great communication tool a church can use — the email newsletter.

There’s nothing flashy about email, but it remains one of the most effective ways to communicate. While not all your community members are on Twitter or Facebook, virtually everyone gets email. And email can reach regular members, occasional visitors, stay-at-homes and those who are traveling.

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The Best Ways to Buy Used Video Equipment for Your Church

August 10, 2017

This post covers the best strategies for acquiring used AV equipment for your church or ministry. It's part of our series on church live streaming.

The cost of video equipment can be a deterrent to churches when they're considering broadcasting services. While most churches aren’t putting on movie-quality productions that require top-of-the-line gear, decent equipment will go a long way toward improving the quality of any broadcast.

Not every church has the budget to buy new equipment. The good news is that there is plenty of high-quality, used equipment out there. You just got to find it. Video lovers and audiophiles tend to be gear junkies and regularly upgrade to the latest equipment. The gear they sell or trade in to finance their habit is often only a year or two old and nearly as good as the latest model.

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4 Ways to Make Your Church Video Announcements Great

May 26, 2017

This post talks about how to improve the quality of your church video announcements. It's part of our series on church live streaming.

Have you noticed that people often don’t remember what you review during your weekly church announcements? Though you might be speaking to a room full of people who hear you, it’s quite possible that not many are listening.

That’s because, as we discussed in this post, people come to church to worship and be among their fellow churchgoers, not to listen to a monologue of church announcements.

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Here's What to Remember When Writing a Church Video Script

May 18, 2017

Videos are compelling communication tools that harness the power of imagery. And as the saying goes, a picture tells a thousand words.

But when it comes to video, we often can’t only rely on visuals to tell the entire story. Words are powerful, too. In many cases, a script is the backbone of a video, providing it with structure and direction.

This is the final post in a series about video storytelling for your church. The first post discussed why video is so important. Next, we offered specific tactics to build a storyline and identify sources. This post explores a few things you’ll want to keep in mind when crafting your script.

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How to Choose the Right Microphone for Your Pastor

April 20, 2017

This post talks about the advantages of different types of microphones for your church including headset, gooseneck, lavalier, and shotgun microphones. It's part of our series on church live streaming.

If you’ve been live streaming services or other church events, you realize the importance of audio quality.

Few things can ruin a broadcast more thoroughly than bad sound. We’ve written before about ways to improve audio without getting into equipment, but this post deals with the types of microphones your church should use during services.

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How to Craft a Compelling Video Story for Your Church

April 04, 2017

It’s undisputed that there’s immense power in video.

Many of us don’t even realize how pervasive of a communications tool it has become. But think of how much video content we process daily, whether it be from news, commercials, movies, or YouTube. Video's ability to simultaneously appeal to both sight and sound has captivated audiences for decades. We’re hooked!

The previous post in this series discussed why video is so important and listed several ways you could incorporate video storytelling at your church. This post offers specific tactics to build a storyline and identify your sources.

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Why Should Your Church Consider Video Storytelling?

March 24, 2017

Since the beginning of time, humans have been captivated by storytelling. In fact, research from Emory University shows that the way our brains process stories is different from the way they process anything else.

It’s why sometimes we remember vivid details from a story even days after we’ve heard it. Stories stay with us in a way that other information simply cannot.

In that vein, is it time for your church to begin telling more stories? Using video to do so offers the chance to reach audiences in new ways and present richer, more engaging content. This post explains why video is so important and lists several ways to incorporate video storytelling at your church.

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How to Better Connect With Your Live Stream Audience

March 02, 2017

This post explores best practices for connecting with your live stream audience. It's part of our series on church live streaming.

As wonderful a tool as live streaming is, watching a worship service online is not the same as attending one.

So much of the worship experience is enhanced by connecting with fellow members and the greater church family.

Those aspects are harder to achieve from a distance.

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How to Get the Most Out of Your Worship Service on Your Live Stream

February 01, 2017

This post explores different ways that you can make sure your church's live stream is maximizing it's impact. It's part of our series on church live streaming.

Take a moment to imagine a Sunday at your church. It probably consists of fellowship, congregational prayer, worship through song, Scripture reading, and the preaching of the Word.

Though worship is one of these main components, it often gets the short stick when it comes to your live video stream.

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